Top 10 ActiveEdge Blog Posts of 2010

ActiveEdge wrote about a lot of interesting topics this year, but we wanted to find out exactly which stories most caught the attention of our blog readers in 2010?

To do that, we reviewed our handy dandy analytic software to determine the most popular blog articles of 2010.  Here’s what we found.

Overall, readers were most drawn to our digital and social media related topics. In fact 9 of the top 10 articles focused on digital marketing and social media themes with only two articles being traditional marketing subject matters.

Following is a list the top 10 stories that ActiveEdge blog readers agreed were the most noteworthy.

1. Organic Search vs. Paid Search
2. Social Media Breakfast New Hampshire Revisits Nashua
3. 3 Ways to Increase Your Company’s Presence without Starting a Blog
4. Build a Business Brand with Brand Standards
5. 140 Conference Comes to Boston
6. 3 Good Reasons to Update Your Logo and One Good Reason Not To
7. Managing Social Media’s Information Overload
8. PodCamp Boston – Preparing for the Future
9. ActiveEdge Helps Nashua Businesses Become Social Media Savvy
10. 3 Things You Can Do Now to Boost Your 2011 Social Media Strategy

Which are your favorites? What else would you like to see us write about?

What is Social Media Breakfast New Hampshire?

Maybe you’ve heard about Social Media Breakfast New Hampshire, have attended a few of them, and know exactly what the buzz is all about. Or, maybe you have no idea what the heck it is and are wondering why people keep mentioning it.

Either way, if you’re a local marketer or small business owner, learning a bit more about this event could be worth your while.

Social Media Breakfast is a learning forum for marketers and small business leaders dedicated to understanding more about the online world of marketing and how to gain traction using the new online social tools available.

Bryan Person first started the event in the summer of 2007 when he kicked off the first Social Media Breakfast in Boston. Since then it has grown to include more than 40 locations throughout the US and the world. New Hampshire has participated in the Social Media Breakfast format since January of 2009 when Leslie Poston of Uptown Uncorked brought the event to New Hampshire.

Various hosts and sponsors have welcomed the event in a number of New Hampshire cities and regions including Portsmouth and the Seacoast area, Nashua, Manchester, and even the Lakes Region.

Listen in on the recent “Chamber Report” a weekly WSMN talk Radio show produced by the Greater Nashua Chamber of Commerce to hear ActiveEdge’s Marketing Director Diane Vautier talk about the breakfast held at Rivier College in Nashua, NH.

The next Social Media Breakfast (SMBNH) is Friday, October 29, 2010 in Manchester, NH.  You’re invited to attend.

Social Media Breakfast NH Revisits Nashua

This past spring ActiveEdge volunteered to help bring The Social Media Breakfast NH (SMBNH) to Nashua for the first time.  It was a smashing success.

This fall, we were able to once again bring the Social Media learning experience to Gate City businesses and professionals.  Working alongside SMBNH founder Leslie Poston of Uptown Uncorked, the Friday morning  event (9/17/10) drew roughly 55 attendees for a morning of education and sharing.  The topic?  Online brand management and dealing with crisis or bad PR through the use of social media.

The event, graciously hosted at Rivier College, featured a diverse panel of speakers. First up was Kim Gagliardi, Nashua based PR Communications Manager for Dow Jones. Kim detailed an example of dealing with negative press by listening, developing a response plan and adapting the response approach based on each specific incident. Her even keel, no-nonsense approach was an informational step-by-step plan for helping companies manage brands online and mitigate damage.  A real how-to guide for small businesses.
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