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	<title>ActiveEdge Blog &#187; email</title>
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	<link>http://blog.activeedge.com</link>
	<description>As an integrated marketing firm, ActiveEdge creates online and offline, results-oriented marketing programs with powerful impact and exceptional value. For more information on web development, interactive, 3D, print design, branding, corporate identification, or marketing, call 603-889-3925, visit www.activeedge.com or email us at info@activeege.com.</description>
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		<title>How One Click Can Sink Your Email Program</title>
		<link>http://blog.activeedge.com/2010/10/how-one-click-can-sink-your-email-program/</link>
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		<pubDate>Mon, 25 Oct 2010 18:44:18 +0000</pubDate>
		<dc:creator>Diane Vautier</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
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		<category><![CDATA[Christopher S. Penn]]></category>
		<category><![CDATA[diane vautier]]></category>
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		<category><![CDATA[email]]></category>
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		<guid isPermaLink="false">http://blog.activeedge.com/?p=790</guid>
		<description><![CDATA[When it comes to email marketing, there are lots of things that can go wrong, but the real ship sinker, according to Christoper S. Penn, is to have someone click the “report as spam” button on an email you send.]]></description>
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		<title>Email Marketing Gets a Bum Wrap</title>
		<link>http://blog.activeedge.com/2010/03/email-marketing-gets-a-bum-wrap/</link>
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		<pubDate>Wed, 10 Mar 2010 22:21:09 +0000</pubDate>
		<dc:creator>Diane Vautier</dc:creator>
				<category><![CDATA[Marketing]]></category>
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		<category><![CDATA[manage customer relationships]]></category>

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		<description><![CDATA[Email gets a bum wrap, but despite its reputation as nothing more than spam, email marketing has and continues to be an economical and targeted way of communicating with customers and prospects alike.  In fact, it’s one of the most expedient and measurable means of direct marketing.  ]]></description>
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		<title>Build Customer Loyalty Through Email Marketing</title>
		<link>http://blog.activeedge.com/2009/09/build-customer-loyalty-through-email-marketing/</link>
		<comments>http://blog.activeedge.com/2009/09/build-customer-loyalty-through-email-marketing/#comments</comments>
		<pubDate>Mon, 21 Sep 2009 20:01:09 +0000</pubDate>
		<dc:creator>Deepak Gursahaney</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[customer loyalty]]></category>
		<category><![CDATA[email]]></category>

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		<description><![CDATA[In a challenging economy, how do you engage your customers and ensure that when they are spending money, they are spending it with you? The answer is professional and consistent communication. In any business, you want to ensure that when your current or potential customers have a project to do that you are top of [...]]]></description>
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