Top 10 ActiveEdge Blog Posts of 2010

ActiveEdge wrote about a lot of interesting topics this year, but we wanted to find out exactly which stories most caught the attention of our blog readers in 2010?

To do that, we reviewed our handy dandy analytic software to determine the most popular blog articles of 2010.  Here’s what we found.

Overall, readers were most drawn to our digital and social media related topics. In fact 9 of the top 10 articles focused on digital marketing and social media themes with only two articles being traditional marketing subject matters.

Following is a list the top 10 stories that ActiveEdge blog readers agreed were the most noteworthy.

1. Organic Search vs. Paid Search
2. Social Media Breakfast New Hampshire Revisits Nashua
3. 3 Ways to Increase Your Company’s Presence without Starting a Blog
4. Build a Business Brand with Brand Standards
5. 140 Conference Comes to Boston
6. 3 Good Reasons to Update Your Logo and One Good Reason Not To
7. Managing Social Media’s Information Overload
8. PodCamp Boston – Preparing for the Future
9. ActiveEdge Helps Nashua Businesses Become Social Media Savvy
10. 3 Things You Can Do Now to Boost Your 2011 Social Media Strategy

Which are your favorites? What else would you like to see us write about?

3 Ways to Increase Your Company’s Online Presence Without Starting a Blog

We all know that blogs are good. You could say that they’re becoming a marketing best practice for small businesses. In fact, in a previous post, ActiveEdge identified what we felt were some of the Top Benefits of Business Blogging.

But what if adding a blog to your site just isn’t in the plan? Maybe you don’t have time to actively dedicate to creating and maintaining it. Maybe you think you’re not a great communicator. Or maybe you have all the best intentions, but realize you’re just under-staffed to do it in-house and under-budgeted to pay for an outside vendor to manage it.

What can be done then, to earn some online link love? Here are just a few ideas guaranteed to enrich your online presence without adding a blog.

• Book Reviews
• Blog Comments
• Post Photos

What’s a WordCamp? WordCamp Boston

WordCamp Boston SwagBag

What exactly is a WordCamp? It’s the newest type of “conference/unconference” that is popping up to support specific online technology users.

Much like how BarCamps support the Technology crowd, and PodCamp addresses the Social Media aficionados, the slightly more structured WordCamp helps WordPress users understand, learn, and apply the industry best practices, and to build a sense of community among other WordPress users.  Although helpful for WordPress hosted WordPress.com users, it’s more focused on self-hosted WordPress.org users who are a bit more tech savvy.

This past Saturday, January 23rd marked the first ever WordCamp Boston, welcoming roughly 400 attendees to a sold out event.  Participants crowded the seminar sessions, which were categorized into various tracks based on experience level from beginner to custom design and developers. There was truly something for everyone to learn while the event provided a great networking and interactive environment.
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